Venus Swim Wear
In 1982, entrepreneurial spirit and a love for weightlifting inspired college senior Daryle Scott to launch Titan Bodybuilding, a mail-order company specializing in competitive bodybuilding suits.
Daryle and three friends each invested $5,000 in the new venture, which operated out of Daryle’s apartment in Jacksonville, Florida. Within five months, Titan was so successful that Daryle quit his ‘day job’ to devote full attention to the new company.
In 1984, Daryle created Venus Body Wear, selling ladies’ leotards and exercise apparel via full-page ads in Cosmopolitan and other national magazines. A year later, the offerings were expanded to include swimwear-and Venus Swimwear was born!
Beach-inspired day & evening fashions were added in 2000 to fabulous customer response. VENUS offers the hottest, latest looks including sexy must-have dresses, best summer tops, and fall favorite pants along with other popular fashions. Reflecting the expanded swimwear & apparel offerings, the company name is now VENUS, and continues to grow at a phenomenal rate, now one of the world’s largest retailers of fashion swimwear with company sales of roughly $100 million!
VENUS swimwear and beach-inspired fashions are available only through VENUS mail-order catalogs and the Venus.com website. Additionally, VENUS operates a retail store at the St. Johns Town Center Shopping Center in Jacksonville, FL.
In 1999, VENUS acquired WinterSilks, the world’s largest importer of luxurious silk fashions, apparel, and undergarments, sold through mail-order at direct-to-consumer value prices.
ApparelBeach & Swimwear
11711 Marco Beach Dr
Jacksonville, FL US