Sourcing

Reebok International Ltd

At the core of the Reebok brand is the affirmation of the uniqueness of all people. Our strategic focus to become a consumer-driven brand reflects this emphasis on individuality. Through our brand positioning (Celebrate Individuality in Sport and life), we empower individual achievement by supporting athletes and consumers to realize their unique dreams and goals. To best address distinct consumer groups and to balance our business, we have segmented Reebok into three brand units: Reebok, Reebok-CCM Hockey and Rockport. Reebok is now a subsidiary of Adidas Group.

Footwear

Casual Shoes, Active Footwear

Size

Junior, Boy, Girl

Market

Children, Womens, Mens

Price

Better, Moderate

Accessories

Hosiery & Socks, Hosiery & Socks

Apparel

Activewear

Import/Export

Both

Headquarters

1895 J W Foster Boulevard

Canton, MA US

Main 781.401.5000

Fax 781.401.7402