Jules Smith Designs

Jules Smith Designs calls upon a mixture of sugar sand, turquoise lapping water and trend savvy style for inspiration. Gina Nigrelli draws from a myriad of life experiences, ranging from living in southern Africa, to launching her career in fashion in Las Vegas, to receiving a graduate degree in Fashion Design while acting as Director of Marketing and Events for a national, online shopping destination. After relocating to the Virgin Islands in 2005, Nigrelli followed her lifelong dream of pursuing a creative venture. Her husband, Brian Smith, a perpetual entrepreneur, works behind the scenes aiding in bringing the project to life. Nigrelli and Smith reside in St Thomas, USVI. Driven by a firm belief in appreciating everyday beauty and lifes simple pleasures, Jules Smith Designs is a reflection of life in the Virgin Islands. The azure waters and lush landscapes offer a compelling setting for unburdened creativity. The laid-back lifestyle and vibrancy of the Caribbean allows Jules Smith Designs to maintain a genuine and realistic approach to fashion. Jules Smith Designs takes pride in accessibility and honesty, using only precious metals, semi-precious and precious gemstones while keeping price and wear-ability a priority. Expressed through a mutual adoration for the beauty that surrounds them and a love for everything fashionable, Jules Smith Designs creates Luxe Resort Jewelry. Experience subtle extravagance for the beach and beyond.







467 Vanderbilt Avenue 4B

Brooklyn, NY US

Main 340.714.5724