IDILVICE

Like the rare Swiss flower Edelweiss the fashion brand IDILVICE (pronouced “Edel-vice”) was born in the mountains of Switzerland but now it’s flourishing on the concrete of Manhattan and recently in the rolling hills of the San Francisco Bay Area. Despite the roots of its Swiss founder, as the spelling indicates, the label is not to be associated with too much alpine tradition, but rather with unconventionality. IDILVICE is a trendsetting brand and a leader in the “Made In USA” movement.

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