Sourcing

Hyden Yoo

Hyden Yoo started his clothing line back in 2004 after winning $50,000 as the winner of Fear Factor. His original goal was to make a line of shirts that were sharp enough for the office but didn’t look like over-sized night shirts when untucked at happy hour. His fitted, short-hemmed dress shirts hit their mark, and he was able to launch his first full collection in 2008, for the Fall/Winter season. The Hyden Yoo line is a perfect cross-section of his two intended audiences: Brooklyn hipsters and young corporate types. Review courtesy of Gear Crave .

Market

Mens

Price

Bridge, Better

Apparel

Shirts & Tops, Outerwear

Import/Export

Main

77 Bleecker Street C210

New York, NY US

Main 212.780.0244

Fax 212.330.7694