Due Maternity

While visiting family in Santa Barbara during her pregnancy, former publicist Shannon Raffetto DiPadova and her husband, advertising veteran Albert DiPadova, noticed that there were no specific maternity stores to shop. It seemed strange considering Santa Barbara had so many great clothing stores, and yet no stylish boutique featuring clothes and products a mom-to-be would desire. This was a business opportunity they could not pass up.

Early in 2003, Shannon, Albert and newborn Sofia, moved back to Santa Barbara with a vision: to launch a maternity store and online shop that features the highest quality merchandise for expecting moms while providing caring and positive service that would make them feel celebrated.

With their success in Santa Barbara, Albert and Shannon decided it was time to branch out, so they began to look for additional locations. 2005 has been a big year for Due. A partnership was formed with Courtney and Heather Paradice to open Due in Atlanta and Carolyn Ball to open Due Austin. In addition, Albert and Shannon missed the City by the Bay (their home for over 10 years) and decided it was time to move back to open Due San Francisco.

Due now features one of the largest selections of trend-setting maternity fashions in our retail stores and on our website. From the latest in maternity wear to supple skin care to fun accessories and even prenatal and lactation classes, Due is dedicated to making the whole pregnancy experience one of beauty, style and feeling good about oneself.






Lounge & Sleepwear, Shirts & Tops, Pants & Bottoms, Maternity



1223 State Street

Santa Barbara, CA US

Main 805.966.4400

Fax 805.966.4401