Cherokee Inc

The company, which once manufactured products under the Cherokee name, now focuses on licensing its trademarks, including Cherokee, Sideout, and Carole Little. It generates sales through royalties collected from its brands, which are used to sell a range of goods from apparel to cosmetics to home furnishings.Target accounts for about 51% of sales Cherokee Inc. markets, manages, and licenses fashion and lifestyle brands that it owns or represents for apparel, footwear, home, and accessories worldwide. The company owns Cherokee, Sideout, Liz Lange, Sideout Sport, Carole Little, Saint Tropez-West, Chorus Line, All That Jazz, Uniform, Completely Me by Liz Lange, Tony Hawk, Hawk, and other brands.

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