Sourcing

Alliance Worldwide

The company was founded in 1992 by entrepreneur Daymond John with a line of hats made in his house in Queens, New York. With seed money of around $5,000, Daymond John and a group of five neighborhood friends turned half of his house into a factory and the other half into living space for the five, which included J. Alexander Martin, Keith Perrin, and Carl Brown (the “05” commonly found on FUBU jerseys is a reference to these five founders of the clothing line).

Market

Children, Womens, Mens

Price

Better

Apparel

Streetwear

Import/Export

Both

Showroom

350 Fifth Avenue Suite 6617

New York, NY US

Main 212.273.3300

Fax 212.273.3333

Headquarters

350 Fifth Avenue Suite 6617

New York, NY US

Main 212.273.3300

Fax 212.273.3333