Trends

SXSW The Key Themes, Spring 2015

Courtesy of JWT Intelligence

We’re pleased to share JWTIntelligence’s latest report, a roundup of the key themes and takeaways from SXSW Interactive 2015. The festival was bigger than ever this year, with more than 33,000 attendees and hundreds of panels, workshops and brunches. The best and truly futuristic content can be hard to find amid the conference’s bloated schedule, but they’ve selected the most compelling insights.  Great report.

The Big Ideas

Some of the big ideas we focus on are artificial intelligence and the potential of virtual immortality, the rising power of women in tech, innovations in sustainability as a business imperative and innovation in marketing. The report features on-the-ground insights, brand examples and interviews with experts from tech and academia.

More Report Details

JWTIntelligence is a center for provocative thinking that is a part of JWT, the world’s best-known marketing communications brand. We make sense of the chaos in a world of hyper-abundant information and constant innovation, finding quality amid the quantity.

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