Trends

SXSW The 1O Overriding Themes, Spring 2014

Courtesy of JWT Intelligence

JWTIntelligence published a report that highlights 10 overriding themes from the 21st annual SXSW festival, March 2014, based on on-the-ground reporting, input from the JWT and Digitaria colleagues in attendance, and secondary research. The top 10 themes range from the Snowden Effect to Mindfulness and Tech. Great report.

  1. The Snowden Effect
  2. Data Permanence
  3. Demystifying Cryptocurrency
  4. The Future of the Internet
  5. Wearables Everywhere
  6. Man vs. Machine
  7. Making Disrupted
  8. Tech’s Humanitarian Potential
  9. Do You Speak Visual
  10. Mindfulnes and Tech

JWTIntelligence is a center for provocative thinking that is a part of JWT, the world’s best-known marketing communications brand. We make sense of the chaos in a world of hyper-abundant information and constant innovation, finding quality amid the quantity.

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