Trends

Activewear Forecast Women + Men S/S 2016

Courtesy of Fashion Snoops

Great Report! We are entering into a unique era of style. Along with consumers’ new outlook comes the opportunity to mix utility, comfort and personal taste into an everyday look - seeking out tech-specific textiles, rioting color palettes, modern aesthetics, street utility details, and new subcultures. Spearheading this progression in wardrobe are the Millennials who seamlessly fuse active influences with everyday sportswear, and even tailored clothing in some cases. Move over runway, and step your game up contemporary, SS 2016 activewear has found its potential and it’s here to compete.

WOMEN’S ACTIVE MARKET

VERTIGO

We kick off the Spring 2016 forecasts with Vertigo, dizzying visuals and good vibes in a delirious mashup, topped off with a sweet and sassy attitude. Retro shapes inspired by 60s kitsch swimwear get modernized by mixed media materials, while playful, overtly flirty details get slapped with snarky message graphics.

Women's Activewear SS 2016, vertigo.

Women's Activewear SS 2016, vertigo details.

Seaside inspiration comes from beach bunnies galore. With cheeky and nostalgic surf style shapes like foamy high-waisted bottoms and flirty bras dominating key items and hazy cotton candy hues clashing with poppy watermelon and cherry red.

Women's Activewear SS 2016, vertigo details 2.

  1. Bad gals
  2. Airbrushing
  3. Nostalgic neon
  4. Sweet and Sassy
  5. Apathy 6-7. Tattooed and Tweaked Icons

MUD

MUD is movement under distress. For our third active forecast this season, we focus on the primal state of stability within extreme conditions deriving from baja racing, beach volleyball and mudder races. A fusion of dry environments and sweat.

Women's Activewear SS 2016, mud.

Women's Activewear SS 2016, mud details.

Dirt and mud terrains of mining camps, outdoors trails, mudder obstacles, canyons and ancient cemeteries create a perspective of moving forms that prove to be more than a landscape but the natural strokes of a living man made artist expression. The depth of color, organic movement of shapes and macro level functionality that it generates all can be translated into design features that coexist with the warrior spirit and articulation.

Women's Activewear SS 2016, mud details 2.

  1. Letter intergrated net print
  2. Atlas map
  3. Thermal heat
  4. Tough letter logo / wrap around print
  5. Peel away beauty
  6. Rock mosaic
  7. Fingerpaint warrior

MEN’S ACTIVE MARKET

OPEN MIND

Kicking off the active Spring / Summer 2016 season, Open Mind sparks the excitement of creativity, the vibrancy of personality and the quirky fun injected into a sporty lifestyle. Young, involved, interested and intoxicating, this guy is active in expressing his imagination and excited to see where it takes him.

Men's Activewear SS 2016, Open mind.

Men's Activewear SS 2016, open mind details.

Imagine if you were free to just explore the world and uncover all of the folk richness that history had expressed. Then apply your spin on patterns, colors, perspective, shapes and significance to your own art form and that is what Open Mind is all about: collaborating with culture to express the future of art.

Men's Activewear SS 2016, vertigo details 2.

Pattern (clockwise from top left)

  1. Iridescent
  2. Urban Word Puzzle
  3. Triangle Code
  4. Multi Layered Signature
  5. Coral Reef Camo
  6. Marbleized
  7. Polka Pops
  8. Water Smeared
  9. Shape Clash

MENS MUD TREND

MUD is movement under distress. For our third active forecast this season, we focus on the primal state of stability within extreme conditions deriving from baja racing, Laamb wrestling and mudder races. A fusion of dry environments and sweat. Unearthing natural terrain from by high levels of consistent performance, the MUD athlete shows no mercy to his environment as he pushes him mental and physical capabilities to the max.

Men's Activewear SS 2016, mud.

Men's Activewear SS 2016, mud details.

Warrior is all about outfitting focused aggression. Fabrics need to be rugged and durable enough to sustain large amounts of sporadic impact, frequent influx / de-flux of temperatures and act as the fundamental layer of enhancing and protecting movement. Brute natural force evokes a inner strength that needs to be focused for a particular goal and once that goal is identified, then the apparel can be modified for optimum results.

Men's Activewear SS 2016, vertigo details 2.

Pattern (clockwise from top left)

  1. Letter integrated net print
  2. Atlas map
  3. Rock Mosaic
  4. Tribal Stripes
  5. Stenciled geo pattern over distressed print
  6. Micro mud streams
  7. Jagged shape shifting
  8. Tread zones
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Activewear forecast women men ss 2016 trendshop ss16 womensactive Activewear forecast women men ss 2016 trendshop ss16 mensactive

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